ServiceNow
Service Portal
A portal users actually like
Role-aware navigation, performance, and AI Search that finds the right answer.
We design a fast, on-brand portal with sensible IA, clear journeys, and performance budgets. AI Search boosts findability; Virtual Agent handles simple requests; analytics show what to improve next.
Scope
Information Architecture (IA)
Structure menus, pages, and URLs so users find what they need fast.
Theming
Apply brand colors, typography, and components for a modern, consistent look.
Catalog & KB layout
Organize services and articles for quick search, scan, and self-service.
Micro-interactions
Buttons, loaders, confirmations, and inline help that make the portal feel responsive.
Performance
Tune pages, widgets, and queries so the portal stays fast under load.
Analytics
Track searches, clicks, and drop-offs to improve content and journeys over time.
KPIs
- Search success rate
- Time to content
- Deflection %
- LCP/CLS
AI add-ins
- AI Search results & recommendations
- Virtual Agent entry points
Portal Refresh (3–5 weeks)
FAQ
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Accessibility?
WCAG focus states, color contrast, keyboard nav tested.
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Multi-brand?
Yes—theme variants by audience.
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Performance?
Budgeted and monitored.